Insights
Actionable strategy, stories, and tools to help you build a meaningful business on your terms
The 5 Pillars of Product Management for Small Businesses
Understanding the basics of product management Product management is the process of overseeing the development, marketing, and selling of a product or service. It includes
Unleashing Small Business Strategy: Exploring the Power of the Business Model Canvas
As a business coach and educator, I have seen how powerful the right tools are in aiding small businesses. One such tool that has revolutionized
Is Sludge Driving Your Customers Away? The Hidden Cost of Poor Choice Architecture
I recently received a letter from a well-known subscription radio service for my car. The letter offers me a seriously discounted rate to renew my lapsed subscription. I won’t be renewing. Why not? The product performs exceptionally well, and the discount is significant. It’s not about the product itself. It’s about the sludge.
The Day I (Almost) Invented the Underwater Calculator and What it Taught Me About Innovation
A few months ago, I found myself in an odd situation. I was about 45 feet below the surface in the waters off Montego Bay, Jamaica. And I needed a calculator. That sent me done a rabbit hole where I didn’t invent the underwater calculator, but learned a key lesson about innovation.
From Goal to Strategy to Results with GOSPA
I’ve always felt the biggest challenge in strategic planning isn’t coming up with an excellent strategy. The real challenge is bridging the gap between strategy and execution. The GOSPA planning framework solves that problem.
Get On (a) Board
It’s that time of year again. Time for the Arts & Business Council of Greater Nashville Board Matching program. This program combines training with a
Strategy is…
Not long ago I led a session on strategy as part of the Arts and Business Council of Nashville’s Arts Nonprofit Nuts and Bolts program.
Should Your Brand Take a Stand?
Should your brand take a stand? I am confident you have a stand on many issues about which people are talking. But does your business
The Seven Percent Solution: The Value of Made in America
In the creative economy, the label “Made In America” is frequently an important element of the brand. The artists and artisans with whom I work,